online and offline marketing #thrifty

The Aldi super six this week are baby plum tomatoes (275g), baby corn (135g), salad potatoes (1kg), snack pack grapes (170g), fun-size apples and white mushrooms (380g). They are all 59p each and new offers start on 21st May.

Today’s top special buy is a portable compressor. There are other tools and things for the kitchen, such as a single induction hob.

The top special buy on Sunday is a Garmin sat nav and there is also a deckless car stereo and other car related items. I might look at the car polisher (14.99).

In store

If you are looking for bargains, you have to be aware of marketing ploys to get you to part with your money. This seasons fashions, that are just in, are likely to be expensive. The bargains on the leaflets are often a genuine bargain, but just to get you into the store. Once in the store, the expensive stuff is at eye level and the bargains are on the top shelf or worse, the bottom shelf.

Online

You can get bargains online too. Often if you express an interest in an item, they will email you with a price reduction. Amazon try to get as much money out of you as they can.  If you’re interested in an item, just put it on your wish list and often the price will be reduced. Also sign up for the advertising emails. They will sometimes send an email offering a similar product at a much lower price. The thinking behind this is to offer you something you can afford. For example, I have a memory card on my wish list by a well known maker, they have emailed me offering another one a few pounds cheaper. It’s still a well known make and the specification is the same. They have made me aware of other products that are by lesser known manufacturers, but much cheaper. When you search for a product, they always show you the expensive item, not the comparable one.

Days Out

It’s nearly summer and many people are having days out now the weather is better. I had a day out at a 13th century manor house and took lots of photos of a battle re-enactment. The famous places like Warwick Castle are very expensive, especially if you have a family. Look online and find free places to go, checkout your local museums web page.

That’s it for this week. Have you spotted a bargain? Please share it in the comments box. You can also follow me on Twitter for updates.

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